Fio Social Lab

Social media content that grows your brand and elevates your voice.

Hi, I'm Fiorella. I create content and manage social media for aesthetic and medical practices, personal brands, coaches, creators and businesses across South Florida. Strategic reels, photos and posts that look like you, build trust and bring you clients, while you focus on running your business.

A studio partner of Osprey Fusion

Fiorella, founder of Fio Social Lab
@fiosociallab

Latest from @fiosociallab

Content days, reels, events and behind the scenes, straight from my Instagram. Tap any post to watch it there.

fiosociallab

Content creation and social media for brands, practices and personal brands in South Florida.

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What I create for your brand

Everything you need to show up consistently online and look like the expert you are. You approve the plan, I handle the rest.

Behind the scenes of a garden content shoot with a camera and reflector
  • Content creation

    Photos, carousels and graphics that look like your brand, not like a template.

  • Reels and short video

    Scroll-stopping reels, trends and value-driven videos, scripted and professionally edited.

  • Content calendars

    A clear monthly plan, so you always know what is posting and why.

  • Social media management

    Captions, hashtags and scheduling handled for you, so your accounts never go quiet.

  • Strategy and research

    Market research, goals and a content strategy built around the people you want to reach.

  • Positioning and credibility

    Content that shows your expertise, builds trust and turns followers into clients.

Content for practices, personal brands and businesses

Every audience scrolls differently. I shape the content around the people you want to reach.

  • Aesthetic nurse filmed for a reel in a blush clinic

    Aesthetic and medical practices

    Social media for med spas, injectors, doctors and nurses: treatment explainers, team introductions and results shared only with written patient consent.

  • Entrepreneur recording a talking-head video in a bright home studio

    Personal brands and coaches

    Talking-head reels, stories and carousels that turn what you know into content people save, share and trust.

  • Pink perfume bottle and candle styled with roses for a product shoot

    Brands and businesses

    Product shoots, launches and a steady feed that makes your business look as good online as it does in person.

How we work together

A simple process, so posting is never one more thing on your list.

  1. Strategy call

    We talk about your goals, your audience and what makes your brand different.

  2. Research and plan

    I study your market and build a monthly content calendar for your approval.

  3. Create

    Scripts, recording sessions, photos and editing, all in your brand's look and voice.

  4. Post and manage

    Captions, hashtags and scheduling handled, so your accounts stay active.

  5. Review and grow

    Each month we look at what worked and shape the next plan around it.

Social media content packages

Three ways to work together, from building your presence to growing your authority. Single reels and event coverage are also available on request.

Digital Presence Starter

For creators, solopreneurs and new brands ready to build visibility.

  • Posts 2 times a week
  • 8 reels and 8 strategic stories a month
  • Market research and scripts for value-driven reels
  • Professional editing and optimized captions
  • Monthly content calendar
Ask about this package

Growth & Authority

For industry leaders, coaches and multi-location brands.

  • Posts 5 times a week
  • Two recording sessions with studio-level audio
  • 12 reels, 8 carousels and 20 stories
  • Full content strategy and planning
  • Post scheduling and calendar management
Ask about this package

Why work with me

  • Builds trust

    Intentional, strategic and always on-message, not just trendy.

  • Done for you

    Stay visible and grow without adding social media to your to-do list.

  • Saves you time

    I handle it all. You run your business.

  • Custom strategy

    Every piece is crafted around your goals and your brand's tone.

  • Pro production

    Clean visuals, smart messaging and engaging delivery.

Social media questions, answered

Don't see yours? Ask us anything.

Email us your question
Do I have to be on camera?

No. Some clients love being on camera, others would rather show their products, their space or their team. We plan content around what feels natural for you and your brand.

How often will you post for my brand?

It depends on the package: 2 posts a week with Digital Presence Starter, 3 with Positioning & Credibility and 5 with Growth & Authority, plus reels and stories every month.

Do you film in person?

Yes. Positioning & Credibility and Growth & Authority include two recording sessions a month with professional lighting and sound. Digital Presence Starter focuses on research, scripts and editing.

Do you work with med spas and aesthetic practices?

Yes, aesthetic and medical practices are a big part of my work. Patient photos and results are only shared with written consent, and every post is approved before it goes live.

Can I order just a few reels?

Yes. Single reels, with or without a recording session, and event coverage are available on request, on their own or added to a package.

Which platforms do you create content for?

Instagram and Facebook are the focus, since that is where most of my clients' audiences spend their time. We can talk about other platforms on your strategy call.

How long until I see results?

Your feed starts looking like your brand from the first month. Trust, reach and new clients build with consistency over several months, which is why I recommend committing to at least three.

How do we get started?

Send me a message on Instagram or book a strategy call. We talk about your goals, I recommend the best-fit package, and I build your first content calendar.

Let's build a brand that stands out.

Book a strategy call and find your best-fit package.

Need a website, SEO or AI tools too? Fio Social Lab is part of Osprey Fusion. See Osprey Fusion services